WE HAD 12 HOURS, OVERNIGHT, TO ANCHOR OUR RETAIL CONCEPT INTO REALITY…
Functionalab is going to be available exclusively at Henri Bendel Fifth Avenue for the next six months.
Functionalab’s founder Erick Geoffrion says he remembers when MAC Cosmetics launched at Henri Bendel – and almost instantly became a worldwide success. We think Bendel’s a perfect launch pad for new, groundbreaking societies like ours.
“When I first came down to New York to meet Ed and Gloria (Henri Bendel executives) – they immediately understood what I was trying to do with Functionalab. They got it right away. Our synergy is great. They gave us the storefront – that means a lot.” Erick said.
Erick Geoffrion at 9h59 –
Thanks to William Lafarge for the fabulous photos!
Come visit the store @functionalab